Award-winning Creative Director with 20+ years of experience leading high-impact creative teams in live sports broadcasting, marketing, and brand strategy.
Featured Works
Monday Night Football
The premier NFL broadcast of the week has a primetime feel that matches the polish and entertainment of the game.
Are you ready for some football?
NHL on ESPN
A world of under ice POV’s of the game. Beautiful ice growth on team logos. Ink filled logos.
The NHL on ESPN is a tremendous full blown look that covers all of the creative needs of a live event.
The College Football Playoff
The first expanded 12 team playoff saw us crown a champion in a title game between the two biggest brands in College Football
Welcome to Living Gridiron
College Football 2020-24
A Football Facility that tests our teams against the elements. The result is an epic world of rich creative.
The PGA Championship
A flowing and graceful look that allows the camera shot to shine. Golf requires a passive finesse with fine detail and this look meets the moment.
SEC on ABC
Built around the shape of the ‘TUNNEL’, this look is all SEC all the time. The premiere conference has it’s own standout identity.
The Stanley Cup Playoffs
A frozen world of dramatically light team elements paired with mercurial Stanley Cup formations fit for crowning a champion.
“I am Passionate about redefining the fan experience in live sports, leveraging cutting-edge design, animation, and real-time production workflows to create next-generation live sports broadcasts.”
Euro 2016
A celebration of the beautiful game in the worlds most beautiful city, Paris. Euro 2016
College Basketball
A massive system engineered to endure and support all 351 teams, with any complexity in title that can quickly produce an entire element reel for production needs.
Fandom + Attitude = Fanitude
College Football Playoff 2020-24
This editorial world uses dark backplates to allow team color to burst onto the screen as we crown a champion.
SEC Network
A tile based world that diversifies the look and feel of every team in the SEC.
NWSL
An energetic look that uses an asset based sliding system to give it dynamic motion.
ACC Network
A 24/7 Network that spans 7+ studio shows, 3 event looks and a large design language built to last the test of time. Leaning into the academic nature of the conference we built a system that relies on engineering and mechanical animations paired with marble tone surfaces.
The Heisman
Forging the trophy from liquid metal paired with storytelling visuals that allow us to celebrate the stars of the season.
Euro 2012
Epic camera moves and larger than life mechanical team crests define this look.
Women’s NCAA Tournament
The look and feel matches the grandeur of the event. Our Black/White Pearl/Gold motif helps elevate the motion and storytelling designs.
Top Rank Boxing
Primetime matches deserve their own bespoke look. We pair dramatic moments with colorful inserts.
College Football 2014-2020
The road to football nation brings fans together every Saturday.
UFL
Football never goes away. The UFL gives us room to expand upon the XFL language we started.
XFL
The XFL came back full swing and their black and white mark was a joy to work with.
2014 World Cup
Designing the 2014 World Cup in Brazil was a dream come true. From the culture to the location and the global stars, the fun was limitless.
Olbermann
Keith comes back to ESPN and brings his attitude with him. The Olbermann Logo serves as a content dial that does way more than just brand the show.
2011 Women’s World Cup
Leveraging the gorgeous German scenics as the backbone to this tournament gave us the ability to showcase environment AND team at the same time
NBA & NBA Finals
A compilation of many NBA Finals and Regular Season looks
About
Recognized industry leader in live event creative execution, specializing in developing distinct, visually compelling broadcast identities for major networks.
Expertise in team leadership, animation, insert graphic systems, and large-scale event branding. Proven ability to drive innovative storytelling and seamless brand integration across multiple platforms.