Art Direction
We started our ECO system look with the Conf. Finals and Finals of 2013. We blinged out our environment and created containers to house our team ECO’s as well as Player ECO’s. This is where you see the Miami Heat engulfed in flames and the San Antonio Spurs with the old clapboards and dust brush up. Its the little details where I find the rewards. Like the black smoke behind the spark particles on the Heat player elements, or the golden fleck drifting upward in all of the generic Finals elements.
Art Direction: Timothy J. O’Shaughnessy
Project Management: Mark Groeschner
Producer: Matt Bernabeo
Lead Design: Jeremy Simches
Animation: Tom Roseski, Richard Harrington