I’ve had the luxury of Art Directing the NBA on ESPN for 5 years, primarily through the Lebron era. A total career gift and pleasure. The excitement I feel when I type that is real. Its energizing. That said, 5 years is a long time and this reel summarizes my last rodeo on that production. I can’t complain as I’ve had it pretty good.
This reel showcases our efforts to give the FINALS a new look this past year. The intention is for this look to live for Conf. Finals and NBA FINALS for 2015 & 2016. The environment showcases some dimensional glass ceilings and intense team designs (worldscapes). The dimensional setting is actual a detailed model of the star in the finals logo, and we’re putting all of our designs within the star. If you look at the roof you’ll notice the relationship.
Art Direction: Timothy J. O’Shaughnessy
Project Management: Mark Groeschner
Producer: Matt Bernabeo
Lead Design: Jeremy Simches
Animation: John Hatfield, Jorge Gonzalez, Thomas Maloney, Soheil Khosravinejad