Like any good golf swing you need finesse, fluidity and some style.
This creative language is refined and premium, just like the game. Animation and edit looks made in ESPN Creative Studio in partnership with Two Fresh.
Celebrate The History
The historical moments are essential to golf looks and finding graceful ways to inject photography go along way.
The Live Shot Wins
A flexible logo system that brands the event but allows the camera shot to win the day is what golf is all about.
Edit Suites
An alternate space was designed for our footage based elements. Video walls are always a win and the color pop in this dark space shines bright.
It’s all in the Details
Smooth horizontal motion allows us to be gentle with how we animate. The curved nature of our backgrounds reminds us of the games contour. While our touch of Mulligan Mint allows us to have a tasteful addition to the PGA color scheme.
